FEASIBILITY ANALYSIS OF HATCHERY BUSINESS DEVELOPMENT AT BERKAH MANDIRI FARM LAMONGAN MEAT DUCK FARM

Authors

  • M. Irsyad Ulum Muddin Universitas Ciputra, Indonesia
  • Daniel Kurniawan Universitas Ciputra, Indonesia

DOI:

https://doi.org/10.29040/ijebar.v9i3.18215

Abstract

This study aims to analyze the feasibility of developing a hatchery business at Berkah Mandiri Farm, a meat duck farming enterprise in Lamongan Regency. The evaluation focuses on five key aspects: legal, market, technical, human resources (HR), and financial, to determine the potential sustainability of the hatchery business. This research adopts a qualitative approach with axial coding techniques in data analysis to identify relationships between variables. The findings reveal that the hatchery business has a significant market opportunity due to the increasing demand for Day Old Ducks (DOD) in the region. Technically, modern hatchery technology can enhance production efficiency and DOD quality. The HR aspect emphasizes the importance of workforce training to support business sustainability. Financial analysis indicates that an investment of IDR 269,700,000 results in a Payback Period of 14.16 months, with a positive Net Present Value (NPV) and a competitive Internal Rate of Return (IRR), confirming the project's feasibility. Considering these factors, this study concludes that the establishment of a hatchery in Lamongan Regency is both economically and strategically viable and can contribute to the independence of DOD supply for local farmers. Additionally, this study provides strategic recommendations for the sustainable and competitive management of the hatchery business in the national poultry market.

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Published

2025-10-25

How to Cite

M. Irsyad Ulum Muddin, & Daniel Kurniawan. (2025). FEASIBILITY ANALYSIS OF HATCHERY BUSINESS DEVELOPMENT AT BERKAH MANDIRI FARM LAMONGAN MEAT DUCK FARM. International Journal of Economics, Business and Accounting Research (IJEBAR), 9(3). https://doi.org/10.29040/ijebar.v9i3.18215

Issue

Vol. 9 No. 3 (2025): IJEBAR: Vol. 9, Issue 3, September 2025

Section

Articles

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