NETWORK OPTIMIZATION TO IMPROVE THE PERFORMANCE OF CENTRAL JAVA AGROINDUSTRY SMES IN THE GLOBAL MARKET

Authors

  • Hasan Rozak Sekolah Tinggi Ilmu Ekonomi Totalwin, Indonesia
  • Arman Hadi
  • Ika Rosyada Fitriati
  • Herman Maelana
  • Paskalista Dwi Hapsari

DOI:

https://doi.org/10.29040/ijebar.v9i3.17949

Abstract

 Agroindustry SMEs in Central Java face significant challenges in competing in the global market. This study aims to explore the role of network capability in improving the performance of agroindustry SMEs in the international market. Using the Dynamic Capability Theory, this study shows that effective networking helps SMEs build strategic business relationships, gain market insights, and enhance global competitiveness. A survey of 123 SMEs in Central Java reveals that network capability plays a crucial role in improving  international market performance, particularly in terms of export sales, profitability, and competitiveness.

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Published

2025-09-29

How to Cite

Rozak, H., Hadi, A., Rosyada Fitriati, I., Maelana, H., & Dwi Hapsari, P. (2025). NETWORK OPTIMIZATION TO IMPROVE THE PERFORMANCE OF CENTRAL JAVA AGROINDUSTRY SMES IN THE GLOBAL MARKET. International Journal of Economics, Business and Accounting Research (IJEBAR), 9(3). https://doi.org/10.29040/ijebar.v9i3.17949

Issue

Vol. 9 No. 3 (2025): IJEBAR: Vol. 9, Issue 3, September 2025

Section

Articles

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