FAKTOR-FAKTOR YANG MEMPENGARUHI PENDAPATAN PEDAGANG NANAS DI PASAR KOTA PANGKALPINANG

Abstract

This study aims to 1) analyze the characteristics of pineapple traders in the morning market and Ratu Tunggal market in Pangkalpinang city, 2) Count the income of pineapple traders in the Morning Market in Pangkalpinang City and Ratu Tunggal Market in Pangkalpinang, 3) Analyze the factors that affect the income of pineapple traders in the market. Morning Pangkalpinang City and Ratu Tunggal Pangkalpinang Market. The sampling method used in this study used saturation sampling by using two market objects, namely the Morning Market of Pangkalpinang City and the Ratu Tunggal Market of Pangkalpinang which is the center of the market where there are pineapple traders. pineapple traders consisting of 20 pineapple traders from the Morning Market in Pangkalpinang City and Ratu Tunggal Market in Pangkalpinang City. The data collected consists of primary data and secondary data. The data obtained from the field were processed tabulatively and descriptively both qualitatively and quantitatively. The results of the study provide an explanation of the characteristics of the respondents in the Morning Market of Pangkalpinang City and the Ratu Tunggal Market of Pangkalpinang. The average income of pineapple traders at the Morning Market of Pangkalpinang City is Rp. 60.320.750 per year, while the average income of pineapple traders at Ratu Tunggal Market, Pangkalpinang City is Rp. 66.810.862 per year. Several factors that affect the income of pineapple traders in Pangkalpinang City (Pangkalpinang Morning Market and Ratu Tunggal Market, Pangkalpinang City) are business capital factors and selling volume factors.