KUSUMA WARDANI, Agnes Arum; ISTIYANTO, Budi. PERAN BRAND AMBASSADOR, BRAND IMAGE, DAN HARGA TERHADAP MINAT BELI KONSUMEN (STUDI KASUS CO-BRANDING SAMSUNG X BTS). JURNAL ILMIAH EDUNOMIKA, [S. l.], v. 6, n. 1, p. 551–557, 2022. DOI: 10.29040/jie.v6i1.4645. Disponível em: https://www.jurnal.stie-aas.ac.id/index.php/jie/article/view/4645. Acesso em: 1 jul. 2025.