ROSARY PATRICIA MEKEL; YOAN PURNAMASARI MAKAPUASE BAHALAU; ZERAH ELISA DEREK. PERAN USER-GENERATED CONTENT DI MEDIA SOSIAL TERHADAP KEPUTUSAN PEMBELIAN IMPULSIF PELANGGAN STARBUCKS COFFEE DI BANDARA SAM RATULANGI MANADO. JURNAL ILMIAH EDUNOMIKA, [S. l.], v. 10, n. 2, 2026. DOI: 10.29040/jie.v10i2.19672. Disponível em: https://www.jurnal.stie-aas.ac.id/index.php/jie/article/view/19672. Acesso em: 30 jun. 2026.