TYAS, Yola Rizky Ning; MURSITO, Bambang; MARWATI, Fithri Setya. THE PURCHASE DECISION OF SAMSUNG BY GENERATION Z IN LAWEYAN DISTRICT VIEWED FROM LIFESTYLE, BRAND IMAGE AND BRAND AWARENESS. International Journal of Economics, Business and Accounting Research (IJEBAR), [S. l.], v. 7, n. 1, 2023. DOI: 10.29040/ijebar.v7i1.8322. Disponível em: https://www.jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/8322. Acesso em: 31 jul. 2025.