MWIHAKI, Beth; WACHIRA, Anita; MWAI , Lydia. The EFFECT OF BRAND LOVE ON BRAND LOYALTY AMONG LOCAL CHAIN SUPERMARKET IN NAIROBI COUNTY, KENYA. International Journal of Economics, Business and Accounting Research (IJEBAR), [S. l.], v. 10, n. 3, 2026. DOI: 10.29040/ijebar.v10i3.20894. Disponível em: https://www.jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/20894. Acesso em: 26 sep. 2026.