HARJANTI, Dhyah; PEERERA, Alvian Daniswara Agusta; NOERCHOIDAH, Noerchoidah; WIJAYADNE, Devi Rahnjen. THE INFLUENCE OF HELPFUL BRAND ACTION ON RELATIONSHIP VALUE PERCEPTION THROUGH BEHAVIOURAL BRAND ENGAGEMENT IN GOJEK APPLICATION USERS IN SURABAYA. International Journal of Economics, Business and Accounting Research (IJEBAR), [S. l.], v. 8, n. 4, 2024. DOI: 10.29040/ijebar.v8i4.15347. Disponível em: https://www.jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/15347. Acesso em: 30 jun. 2025.