Giamanto, N. K. A., & Wiryakusuma, I. G. B. Y. (2025). DESIGNED TO BE OVERSPEND: A BEHAVIORAL LOOK INTO MARKETING’S FINANCIAL IMPACT IN THE DIGITAL AGE. International Journal of Economics, Business and Accounting Research (IJEBAR), 9(4). https://doi.org/10.29040/ijebar.v9i4.18456